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Investing with us

A roadmap, not a rollercoaster

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As holistic financial advisers, investing forms part of almost every plan we create. Why? Because it is a powerful tool for growing or maintaining wealth – for almost everyone. 

At every stage of your financial journey, we help you invest strategically and confidently. If you have significant assets or a portfolio you’ve built, we’ll work with you to manage and optimise it for your future goals, rebalancing as needed as your life changes.

If you haven’t invested before, it can feel risky, overwhelming, or out of reach. And that makes sense: there are vast amounts of misinformation, conflicting advice, and scary stories out there. However, we demystify the world of investing for our clients, with an investment philosophy that prioritises calm, tactical moves. It takes some of the excitement out of it, but that’s a good thing!

Our investment strategies cover those starting small through to those scaling a large portfolio, or wanting to live off investment income. You’ll find the details of our philosophy, portfolio types, and our unique structure for diversification and protection at Our Investment Philosophy.

Your tailored investment strategy will fit seamlessly into your financial plan, so your money works harder, and your future looks brighter.

Our Investment Philosophy

Learn more about our Investment Philosophy

Your portfolio isn’t a one-size-fits-all. We start with where you are, what you want to achieve, and the amount of time you have. Then we use our C.A.R.E framework to craft a diversified portfolio that is balanced to your needs.

The C.A.R.E. framework distributes your investments according to your portfolio size, timeline, and other needs.

  • Core Investments (40–100%) – foundational, long-term assets diversified across a mix of Australian & international shares, ETFs, bonds, property, and fixed interest. If you have a smaller portfolio, this will be where the majority of your portfolio will sit.
  • Active Investments (0–20%) – Tactically-managed investments to capture opportunities and enhance returns.
  • Reserves – providing protection and stability, Reserves is a section of cash liquidity and low-volatility investments, preventing the sale of valuable assets during crises. The size of this reserve will depend on your timeline to retirement.
  • Enhanced Returns (0–35%) – growth-focused opportunities to deliver better-than-market returns, and provide consistent income from blue-chip holdings.

This strategy balances stability and growth while adapting to your goals and risk profile. We’ll also ensure you understand the purpose of every investment you hold, so you’re informed, not just invested.

Markets change. So do you. Our investment strategy keeps up.

Investment Types

Investment types usually fit into one of three categories: equity, where you directly own all or part of a stake in the asset; fixed-income, where money is essentially loaned for a steady return; and cash. Property and Shares (whether individually or through funds that hold stocks) are an example of equity; Bonds and annuities are examples of fixed-income, and a term-deposit is an example of a cash investment.

Each investment type can have their own purpose, risks, and rewards. We don’t work with all types of investments, but we can assist you with how to incorporate many of the most common, and most useful, into your financial plan.

Property

Property

All property isn’t equal. Getting investment property right requires knowing where to buy, knowing what you want to use that property for, and knowing if you’ll need to sell to meet other goals. We see many mistakes in this area: property that didn’t gain value and became a burden, deception by property spruikers, and inappropriate SMSF purchases. Research and knowing the market helps to provide protection from these and many other issues, but we recommend expert guidance.

How do we help? We work with you to evaluate your entire financial situation. Expect to identify what kind of investment property will fit with your lifestyle goals, what you can afford based on your priorities and your cashflow, what kind of loan or debt structure would be most suitable for you, what any income from the property will be used for, and the tax planning implications. Based on your needs, we may then connect you with one of our preferred property experts to find a property that meets your pricing, maintenance, and location requirements.

Our team will support you through the entire process with personalised advice and real-world insight, so you can invest with clarity, not guesswork.

Our Property Advice Services
Shares & Funds

Shares, ETFS & Mutual Funds

Investing in shares, whether individually or through mutual funds or ETFs, is one of the most accessible and effective ways to build long-term wealth. However, mistakes that solidify your losses can be easy to make, particularly when you focus on the ups and downs of the market or speculate with risky shares. Understanding your own investor behaviour and risk tolerance is key to managing many of these mistakes. Read more about investor behaviour at our blog.

Investing can be simple or very complex, depending on the style you choose. Working with us makes the process simple for you. Informed by our research house, we build a diversified portfolio of assets based on your goals, values, and timeline. We’ll also help you understand how the share market works, assess your risk tolerance, and rebalance your portfolio as required. You’ll know exactly how much you can afford to invest regularly, and what you might be able to expect (with consideration for market volatility). Based on your needs, your share portfolio can be structured to offer long-term growth, flexibility, or a steady income stream through dividends.

You might want to invest for retirement, lifestyle goals, or your kids’ future – no matter what your position, we’ll provide transparent advice without jargon.

Our Investment Philosophy

Property

All property isn’t equal. Getting investment property right requires knowing where to buy, knowing what you want to use that property for, and knowing if you’ll need to sell to meet other goals. We see many mistakes in this area: property that didn’t gain value and became a burden, deception by property spruikers, and inappropriate SMSF purchases. Research and knowing the market helps to provide protection from these and many other issues, but we recommend expert guidance.

How do we help? We work with you to evaluate your entire financial situation. Expect to identify what kind of investment property will fit with your lifestyle goals, what you can afford based on your priorities and your cashflow, what kind of loan or debt structure would be most suitable for you, what any income from the property will be used for, and the tax planning implications. Based on your needs, we may then connect you with one of our preferred property experts to find a property that meets your pricing, maintenance, and location requirements.

Our team will support you through the entire process with personalised advice and real-world insight, so you can invest with clarity, not guesswork.

Our Property Advice Services

Shares, ETFS & Mutual Funds

Investing in shares, whether individually or through mutual funds or ETFs, is one of the most accessible and effective ways to build long-term wealth. However, mistakes that solidify your losses can be easy to make, particularly when you focus on the ups and downs of the market or speculate with risky shares. Understanding your own investor behaviour and risk tolerance is key to managing many of these mistakes. Read more about investor behaviour at our blog.

Investing can be simple or very complex, depending on the style you choose. Working with us makes the process simple for you. Informed by our research house, we build a diversified portfolio of assets based on your goals, values, and timeline. We’ll also help you understand how the share market works, assess your risk tolerance, and rebalance your portfolio as required. You’ll know exactly how much you can afford to invest regularly, and what you might be able to expect (with consideration for market volatility). Based on your needs, your share portfolio can be structured to offer long-term growth, flexibility, or a steady income stream through dividends.

You might want to invest for retirement, lifestyle goals, or your kids’ future – no matter what your position, we’ll provide transparent advice without jargon.

Our Investment Philosophy

Related services

A holistic approach to wealth

Our services are interconnected, looking at the whole of your financial life.

Get a free consultation
SMSF Advice A self-managed super fund, or SMSF, is an option for those wanting greater control over their super fund.  Learn more
Loan Structuring Advice We’ll help you structure your loans and debt in a way that helps you get ahead, with strategic loan advice. Learn more
Retirement Planning Get a comprehensive retirement plan to give you peace of mind – and excitement – about living your best life after work. Learn more
Wealth Management Our Wealth Management strategies take care of portfolio management and structure, plus much more. Learn more
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Investing made easy

Balance risk and reward with smart investing

Frequently asked questions

Saving: Setting aside money for a finite time that will eventually be spent on a particular goal. This is generally best as a shorter-term approach.

Investing: Buying an asset to enjoy the growth or income from that asset. Providing it is a good investment, the income and value will grow. Generally this is a long-term approach.

Speculating: Buying an asset in the hope that it will pay off. Usually, this is in the attempt to make money quickly. Speculating is high risk, high guesswork, and we don’t think this is a smart approach. We won’t provide advice on speculative investments.

Property and shares are two of the most common investment categories. Because each person’s lifestyle goals and focus is different, we work closely with our individual clients to create financial roadmaps that include the right investment strategies for them.

Both investment categories have pros and cons and can benefit your investment strategy in different ways. For example, you need to consider things such as your initial budget to buy into the investment, the outcomes you are seeking, both short and long-term, and if you want to earn money from your investment immediately.

We break down the pros and cons of each in our Property vs Shares article

It’s a strategy where you invest a set amount regularly over time. This helps to balance out the costs of ‘market volatility’, i.e. sometimes you may buy up and sometimes down. It also balances out risk, by having a steady investment in the market at all times without trying to time the market, thereby removing much of the guesswork.

For those with large amounts of cash to be invested, it can be less stressful to place these investments over a period of time.

This means your team of financial advisors will never invest your total lump sum at a market high but will rather systematically invest a fixed amount regularly over a period of time. Your buy-in costs are then balanced over the natural market fluctuations, and you’ve invested consistently over time rather than losing time on waiting.

By having a team of professionals on your side to make the many and sometimes complicated decisions involved in investing, you’ll have a greater chance of financial success.

The following are just some of the decisions our financial planners will make in order to help you achieve your financial goals:

  • What to buy?
  • When to buy?
  • How to value?
  • When to sell?
  • How does investing fit with your whole financial picture?

These decisions are best made based on deep research and experience. Investing should not be a gamble, and we work to ensure you have confidence in your future asset growth.

Trying to time the market rarely works, particularly over time. You may get it right once or twice, but research shows that generally this approach fails to attract the same returns as steady investment and staying in the market long-term. Our focus is on consistent, long-term investing, proven to have reliable results, so you can grow your wealth without the stress of guessing market moves.

Read more about how to identify good and bad investor behaviour.

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